Managing Corporate Strategic Changes in the Context of Climate Change
The paper provides the solutions for managing the corporate strategic changes in the context of climate change, specifying the techniques for the improvement of the strategic management, rationalization of the corporate management functions as well as measures evaluating the influence of the changes executed to the enterprise competitiveness. The paper presents in a detailed, however concise manner, as the outcome of the economic evaluations and empirical investigations on actions towards climate change taken by the enterprises in Lithuania, Latvia and Poland executed by the author, the set of corporate management measures to solve the tasks arisen with regard to climate change challenges (UN, 1998; EC 2003, 2009; EP, 2009) facing the enterprises and respectively inevitably leading to corporate strategic changes. In this context paper analyses the solutions of strategic changes, specifying the techniques of their application in the context of improvement of the strategic management, rationalization of the corporate management. When executing corporate strategic changes the author propose to use the complex set of measures determined as to ensure the reasonable efficiency of functions of the enterprise as well as its products. In order to ensure rational management of the corporate changes the author recommends to evaluate the efficiency of corporate strategic changes respectively proposing the toolkit created thereof. This allows to evaluate the benefit of the executed changes within the enterprise as to identify the directions and actions needed to continue the increase of the efficiency of the enterprise activity in the context of climate change. The paper reveals the benefit of utilization of the proposed solutions. According to the results of the implementation of the solutions suggested by the authors for the corporate strategic changes the conclusion is also made that the solutions concerned are featured by flexibility of the utilization of the considered techniques thereof as their characteristics can be modified and adjusted to the specifics of business environment. Hence, this let the competitiveness of the enterprises sustain and develop when pursuing the climate change challenges (UN, 1998; EC 2003, 2009; EP, 2009) set towards economic activities. In this context the greater possibilities to rationalize the process of the strategic changes, the use of human potential, material and financial assets, to develop the resources of an enterprise and thus to reach the greater competitiveness of enterprises are formed.