Potential of Virtual Organizing of Tourism Business System Actors

Rimante Hopeniene; Ginta Railiene; Egle Kazlauskiene

Authors

Rimante Hopeniene Kaunas University of Technology
Ginta Railiene Kaunas University of Technology
Egle Kazlauskiene Kaunas University of Technology

Keywords:

tourism business system, virtual organizing potential, organizational virtualness, cooperative relationships, tour operators and travel agencies.

Abstract

The process of economic, political and social globalization changes business environment and conditions the structural changes of national and industrial business systems. It induces tourism business system actors to create national, regional, and place networks of business companies. The new organizational and management paradigms in the context of tourism industry and destinations change the attitude towards the nature of organizations’ relationships.